Elvis Presley Forever Cologne by Bellevue Brands, Elvis Presley Forever is an aromatic homage to the iconic American known as the "King of Rock and Roll." The fragrance opens with Calabrian bergamot, fresh ginger, juniper berry, lemon zest and rhubarb, a bright and tangy introduction that's as refreshing as the legend himself. The heart notes of black pepper, geranium, green apple, lavender and violet leaves speak to Elvis' individuality and rebellious nature with their fresh, floral and spicy accords. The base notes of cedar, modern amberwoods, moss, labdanum and sandalwood give the fragrance a classic, smooth finish with unexpected pops of salt. The fragrance's presentation is as captivating as the scent: The record-inspired grooved black glass flacon features a microphone-shaped silver and black cap.